Stay up-to-date on the latest news and projects from Audiobrain - First in Sonic Branding.
March 1, 2023
Audiobrain’s Founder/Executive Producer Audrey Arbeeny has been chosen for the 2023 Jury for the International Sound Awards!
This is Audrey’s third time Being chosen & We are very happy and honored to have Audrey placed amongst the top international experts that will evaluate all submissions and award the best works and projects.
For all information regarding the awards, submission deadlines & final winners, please refer here!
February 3, 2023
Audiobrain is proud to announce that we have recently completed our first phase of Holland America Cruiseline Experience Design! Through careful curation, we have helped enhance Holland America's guest experience.
Stay tuned for phase 2 as we continue to enhance this initiative!
Read more here.
February 1, 2023
As researchers & advocates for Music & Sound being used to promote Health & Wellness, this area is incredibly important to us & we love seeing all the new & positive audio treatments used today. We have known for a long time the true power that music & sound hold & it brings us great joy seeing it help so many!
Read more here!
October 11, 2022
Audiobrain's Founder & CEO Audrey Arbeeny has been named in the Women Leaders of Conversational AI, Class of 2023! Audrey is joined by some of the brightest and best women in the Voice First space, and we are incredibly proud to have Audrey be put into this class!
We are looking forward to April as we honor Audrey and her peers at Project Voice 23!
Read more about the event here.
August 17, 2022
Audiobrain Founder & CEO Audrey Arbeeny recently joined Guy Kawasaki on a brand new episode of his "Remarkable People" podcast! Audrey & Guy had a wonderful and enlightening conversation on the science behind sonic branding.
Many thanks to Guy Kawasaki for having Audrey on his show!
You can listen to the full episode here.
June 6, 2022
Audiobrain Founder & CEO Audrey Arbeeny recently joined Christopher Lochead on a recent episode of his podcast “Follow Your different.” During this episode, Audrey and Chris broke down the meaning behind sonic branding, the science of biomusicology as well as the health benefits of sound!
A big thank you to Christopher for having Audrey on his show, Check out the full Episode 275 here!
February 20, 2022
Audiobrain is proud to have been a part of the 2022 Beijing Winter Olympics! This year’s event marked Audiobrain’s 11th collaboration with NBC providing music support services before, during, and after the games.
The Beijing Winter Olympic Games were yet another incredible cross-platform success we were privileged to be a part of. We thank our colleagues at NBC Sports for inviting Audiobrain to join them in this remarkable endeavor!
Review highlights and take a look back at the winter games here!
March 5, 2022
Audiobrain is proud to announce the completion of another successful sonic branding initiative with Marriott Luxury Residences! We worked closely with the Marriott team to define their sound and craft a unique set of audio assets that align with their brand.
Many thanks to everyone at Marriott Luxury Residences for a fantastic turnout on this project
Read more here!
February 9, 2022
Audiobrain’s custom sonic branding initiative for the PHF was recently featured in an article for the Morning Brew! The compositions we developed for PHF are aligned with their brand and represented a major milestone in our long history of creating iconic sonic branding for sports.
Read the full article here!
November 5, 2021
Audiobrain is excited to announce that the sonic branding and broadcast package we created for the Premier Hockey Federation will be on full display this season on ESPN+! The PHF season kicks off tomorrow, Saturday, November 2nd at 2pm EST. The compositions we developed are fully aligned with the PHF brand and represent another milestone in our long history of creating iconic sonic branding for sports.
Check out the press release from PHL here and be sure to tune in to ESPN+!
October 25, 2021
Audiobrain’s Founder & CEO Audrey Arbeeny was thrilled to join our colleagues and friends from the Voice Tech community at Project Voice X in sunny Florida! The conference was fantastic and featured many excellent presentations from a variety of innovative leaders in the voice tech space. Many thanks to our colleague Bradley Metrock for hosting yet another great event and for giving Audrey a platform to educate about the importance of sonic branding in the sound-first era!
September 29, 2021
Audiobrain Founder & CEO recently joined the Creative and Tech podcast powered by RedSpeaker AI to discuss sonic branding in today’s sound-first, voice-first era! Audrey joined Heidi Bailey, Paul Hillyer, and Susan Westwater for a fascinating discussion. Many thanks to RedSpeaker AI and the Creative and Tech podcast team!
Listen to Episode 34, “Brand and Voice Technology: How and Why to Get Noticed in This New Era of Innovation” here!
August 18, 2021
Audiobrain Founder & CEO Audrey Arbeeny recently joined Twenty Thousand Hertz, the Gold Standard of sound-centric podcasts, for an insightful discussion entitled “Domestic Symphony” on product sonification for home appliances and other devices. It was an honor to appear on such an esteemed podcast and to discuss our work crafting branded product sounds for a variety of industry-leading clients! Many thanks to Dallas Taylor, Casey Emmerling, and the rest of the 20k team!
Check out the episode here and subscribe to this excellent podcast!
August 9, 2021
Audiobrain is extremely pleased that the Tokyo Olympics were such a huge success and we are very proud to have worked on them! This year’s event marked Audiobrain’s 10th collaboration with NBC providing music support services before, during, and after the games.
The Tokyo Olympic Games were an incredible cross-platform success despite truly unprecedented circumstances and we thank our colleagues at NBC Sports for inviting Audiobrain to join them in this remarkable endeavor!
Review highlights and take a look back at the games here.
July 1, 2021
STAMFORD, CONN. – July 1, 2021 – NBC Olympics, a division of the NBC Sports Group, has selected Audiobrain to provide music support services for its production of the Games of the XXIV Olympic Summer Games, which take place in Tokyo, Japan, from July 23 – August 8. The announcement was made today by Mark Levy, Senior Vice President, Original Productions and Creative, NBC Sports Group, and Audrey Arbeeny, Founder and Executive Producer, Audiobrain.
This will be the tenth Olympic Games Audiobrain has collaborated with NBC Olympics to provide support across music search assistance and editing, as well as creative and technical support to NBC producers before, during, and after the Olympic Games.
“We use a multitude of music during the Olympic Games and are always looking for a variety of well composed pieces,” said Levy. “Audiobrain’s expertise in this area, combined with our exceptional internal NBC Music Services Group, helps us to provide our producers with the quantity and quality of musical choices that will allow us to deliver on all our initiatives during this intense production timeframe.”
“Through our work with NBC Olympics over many years, we have been able to evolve for the changing needs over time, as new media and extensive live broadcasting becomes increasingly more significant,” said Arbeeny. “There are now so many changes, ways to watch, interact and engage the audience that have evolved in the past couple years that this history and knowledge will be especially important for these Games.
“We understand the producers and their needs very well. Since we specialize in sonic branding, we recognize the importance of ensuring that every sound enriches NBC Olympics’ coverage and audience experience. Along with NBC’s music team, we will have access to nearly 1.5 million music tracks from every genre, mood and culture. Events and stories will unfold quickly and in real time, and it is our job to be as prepared and responsive as possible for all of them.”
About NBC Olympics:
A division of NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal’s coverage of the Olympic Games. NBC Olympics is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history. NBCUniversal owns the U.S. media rights on all platforms to all Olympic Games through 2032. NBC Olympics also produces thousands of hours of Olympic sports programming throughout the year, which is presented on NBC, NBCSN, Olympic Channel: Home of Team USA, Peacock and NBC Sports digital platforms.
About Audiobrain:
Emmy™ award winning New York-based Audiobrain is recognized throughout the world as a leader in sonic branding and interactive audio. With expertise in original musical composition, technical consulting, interactive design, system development, branding, audio strategy, licensing and music supervision, Audiobrain specializes in multi-dimensional audio initiatives.
June 1, 2021
Audiobrain Founder & CEO Audrey Arbeeny will be featured in the Journal of Brand Strategy! Audrey’s article, Sonic branding: The value of intentional audio in the new normal, examines the surge in interest in sonic branding, the trends that inspired it, and the implications for brands going forward.
Many thanks to Henry Stewart Publications for taking an interest in sonic branding and the power of sound!
Read more here.
May 19, 2021
Audiobrain is proud to announce that we have recently completed another successful music system installation for the latest addition to the Holland America Line’s fleet!
The Rotterdam is now equipped with the custom music server and branded content that Audiobrain has designed and implemented across the Holland America Line ships. We are so glad they are sailing again and look forward to future initiatives with our longtime clients and colleagues at Holland America Line!
Read more here.
May 18, 2021
Audiobrain is proud to sponsor and provide sonic branding for Brand ManageCamp 2021, as we have for each annual conference since 2006. This year’s event will take place virtually with an incredible group of speakers who will offer their insights, experience, and tips for getting the most out of your brand.
Many thanks to our friend & colleague Len Herstein for hosting this event!
Learn more about BMC here.
April 28, 2021
Audiobrain Founder & CEO Audrey Arbeeny participated in the Voice For Equality online event, hosted by our friend & colleague Bianca Rose Phillips. The event included an impressive roster of speakers from a variety of disciplines connected to voice technology and healthcare.
Many thanks to Bianca and the other speakers for making this a wonderful event!
Watch the event here.
March 9, 2021
Audiobrain Founder & CEO Audrey Arbeeny recently joined the Sound In Marketing podcast for a two-part discussion on effective sonic branding. Part 1 covered background on sonic branding, including key terms and considerations. Part 2 focused on how a sonic identity provides a foundation for brand equity and how audio fits into a larger brand strategy.
